A new creative partnership for the arts

A new creative partnership for the artsThe Arts Foundation of New Zealand Trustees are pleased to announce their partnership with the Auckland studio of Strategy Design & Advertising. 


A new creative partnership for the arts

The Arts Foundation of New Zealand Trustees are pleased to announce their partnership with the Auckland studio of Strategy Design & Advertising.


With a shared admiration for people whose talent and artistic innovation enrich the lives of New Zealand, the Arts Foundation would like to announce a creative partnership with Auckland’s Strategy Design and Advertising.

Established in 2001, the Arts Foundation is a private trust, specialising in philanthropic giving to the arts and by the end of this year the Foundation will have donated almost $4million to the arts and celebrated 141 artists.

Specialists in design-led communications, Strategy are respected leaders in their field and bring a wealth of creative and strategic knowledge to the Foundation.

Arts Foundations Chair, Fran Ricketts commented on the relationship; “We are proud to be in partnership with this world-class award winning agency and through their generous assistance we look forward to bringing a fresh new level of design led communications into the Arts Foundation”  

The first creative branding from Strategy will be seen at this year’s Macquarie Private Wealth New Zealand Arts Awards. Held on 2 October in Auckland , The Arts Awards will also be a platform to announce the identity for ‘Boosted’, the only genuinely philanthropic crowdfunding site for the arts in New Zealand.  

Martin O’Sullivan, Managing Partner of Strategy in Auckland stated ‘We recognise the value of the Foundations role in supporting the arts in New Zealand and are honoured by the opportunity to offer our assistance and help build the arts community by engaging supporters in a new way”.

It’s an exciting period ahead for Arts Foundation, with the Macquarie Private Wealth New Zealand Arts Awards and launch of Boosted.   Over the next few months the New Zealand public can anticipate seeing plenty of this new creative partnership in action.



Further information: 

Notes to Editors:

Strategy: Design & Advertising Proudly independent with  a talented team of 45 staff across 4 studios in - Auckland, Christchurch, Wellington and Sydney,  Strategy has been helping their clients achieve their objectives by creating effective design-led communications since 1992. With well known clients being transformed by Strategy into New Zealands most enjoyed brands; including  Christchurch Art Gallery,  Auckland International Airport, Line 7,  Katmandu, Rhythm and Vines, EBOS Group and New Zealand Trade & Enterprise to name only a few.  www.strategy.co.nz

The 2012 Macquarie Private Wealth New Zealand Arts Awards, New Zealand’s first multi-disciplinary national awards will announce this year’s winning artists during a prestigious red carpet awards function to be held at Auckland’s favourite waterfront  venue – the Cloud on 2 October.  Nine artists will be honoured and share $405,000 in financial awards.   For further information and to book a table at the Awards dinner, contact the Arts Foundation: www.thearts.co.nz

For further information about the Arts Foundation’s crowdfunding site, Boosted, see: www.boosted.org.nz


Contact details: 
Anna Hood, Cathy Campbell Communications

Written by


14 Nov 2012

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