Arts Regional Trust
- Member for
- 11 years 3 months
The Arts Regional Trust : Te Taumata Toi-a-Iwi is an arts and creative industries development agency and a leading investor in growing entrepreneurship in Auckland’s creative sector.
The City Councils of Auckland and Manukau created the Arts Regional Trust Te Taumata Toi-a–iwi (ART) in 2000 to manage and grow their combined share of funds provided through the disestablishment of Auckland Regional Services Trust.
To date, ART has invested in a number of significant projects in partnership with other organisations such as the city councils of the Auckland region, universities and government agencies.
Our big idea
(ART) is growing entrepreneurship in Auckland’s creative sector to generate cultural and economic outcomes that benefit the Auckland Region.
The key to a more coherent branding strategy could lie in a clear-eyed view of the brand ‘personality’ of an arts company.
This paper explores the value of branding the individual, basic branding principles, reasons to brand yourself and ways of going about it.
More than just defining the nature and effect of brands, it's important to define the disciplines and elements needed to build and manage them effectively.
Branding has a wide variety of views depending on which facet of the art world you live.
Almost everything you do has implications for your brand. Therefore it makes sense to focus on what you will do, before you focus on what you look like.
Take stock of your situation and try these proactive strategies to overcome the feeling of isolation.
Inspiration's a tricky thing; some artists pathologically avoid gazing at the work of others in order to guarantee their work's originality.
As preconditions to be creative, one should know something well while having the utmost focus on it.
Effective business networking is the linking together of individuals who, through trust and relationship building, become walking, talking advertisements for one another.