Genista Jurgens is a cultural producer and communications strategist living in Southern Portugal, with a deep interest in “gardening communities” and building cross-cultural connections. Following seven years with Contemporary HUM increasing the visibility of Aotearoa artists abroad, she now leads comms for AFIELD, advocating for artist-led social initiatives globally. In 2026, she launched a digital archive for Cross St Studios, an ARI she co-founded in Tāmaki Makaurau Auckland, to preserve the alternative narratives of the city’s DIY cultural scene
